Case study
Hyndes Advisory & Accounts
A brand-new Melbourne advisory and accounts firm with no website, no brand presence and referrals on the way. We designed and hand-coded a site built to give the business credibility from day one.
- Advisory & accounts, Melbourne
- 10 pages, hand-coded
- 99 mobile PageSpeed at delivery
- Launched July 2026
The look
Built to look the part from day one.
A new firm has no track record to lean on, so the site has to do the talking. The design is drawn from Andrew's own logo: deep navy, gold, and a client's numbers plotted as an upward climb.
The brief
A new firm that needed credibility before its first referral landed.
Andrew Hyndes founded Hyndes Advisory & Accounts, a sole-practitioner firm offering bookkeeping, accounts support and business advisory across Melbourne's north and remote. A new practice lives or dies on trust, and every referral checks the website before they call.
In his own words: "I wanted a professional website that would give my new business credibility from day one." The catch was the market he had to buy from: "I wasn't sure who to trust and wanted a website that looked professional without spending a fortune or being locked into ongoing costs."
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Starting from zero
No website, no brand presence online, and a referral network about to start sending people somewhere.
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Hard to know who to trust
Every provider promises a professional site. From the outside there is no way to tell who will actually deliver one.
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Template mills and lock-in
What he found looked template-driven, expensive, or relied on ongoing monthly fees. "I wanted ownership of my website and a more personal service."
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A budget with no room for waste
A new practice cannot pour money into a site that looks good and does nothing. Every dollar had to earn its place.
What we delivered
A hand-coded site built to earn a new firm's trust.
Hand-coded, 10 pages
A bespoke navy-and-gold design built around Andrew's own logo. No template, no WordPress, no monthly platform fee.
Booking built in
A live calendar embedded on the contact page, with every Book button on the site pointing straight at it. A prospective client can pick a time without a single email back and forth.
Lead capture that never drops an enquiry
Every enquiry from the homepage or contact form is emailed to Andrew the moment it arrives and logged automatically, with the enquirer one reply away.
Measurement from day one
Consent-gated Google Analytics with conversion events for bookings, calls, emails and lead forms, plus Search Console verified. Andrew can see exactly which enquiries the site produces.
99 mobile PageSpeed at delivery
Lighthouse mobile at delivery: 99 Performance, 100 Accessibility, 100 Best Practices, 100 SEO. Fast on the phone a referral opens it on.
Owned outright
The full codebase handed over on GitHub after delivery, with 6 months of free maintenance. No subscriptions, no lock-in, exactly what he asked for.
The build, by the numbers
What Andrew walked away with.
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10Pages, hand-coded Home, services, about, contact and resources, every page written by hand for the firm.
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99Mobile Performance at delivery With 100 for Accessibility, Best Practices and SEO in the same Lighthouse run.
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$0Ongoing platform fees He owns the code and the domain outright. No builder subscription, no licence fees.
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5.0Star Google review Andrew's own verdict on the project, left on our Google Business Profile after handover.
"As the Founder of Hyndes Advisory & Accounts, I wanted a professional website to launch my new business. Param and the Webstallion team made the whole process easy with great communication and quick turnaround on feedback. I'm really pleased with the finished website and would happily recommend Webstallion to anyone looking for a quality business website."
In Andrew's words
The project, answered straight.
What did the journey look like, from first thinking about a website to now?
"I wanted a professional website that would give my new business credibility from day one. Now I have a site I'm proud to direct prospective clients to."
What did you see with other web designers that felt off?
"Some providers seemed very template-driven, expensive, or relied on ongoing monthly fees. I wanted ownership of my website and a more personal service."
How was the build itself?
"It was a very collaborative process. Communication was excellent, feedback was implemented quickly and I always felt my ideas were listened to."
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